After hearing and reading what my target audience said about my advertisement I decided to relook at it and create a new style to the information. I got positive feedback about the photography I used therefore I have decided to keep it. However I got a suggestion to brighten her face which I think will make a large impact on improving the photograph because it will make her face stand out but also draw attention to it without distracting any away from the text on the advertisement. Another improvement I will need to think about is the font used because my target audience felt that it was difficult to read and didn’t stand out enough. Finally the next big thing I am going to concentrate on is the logos used, it was suggested to change these because they stand out in a harsh way which doesn’t tie in with the rest of the advertisement.